Rebrand & Renovation: The Lark | San Mateo, CA

San Mateo, CA is home to 100,000+ residents, including many of the area’s tech, biotech, and healthcare professionals. 

Located in between San Francisco and San Jose, San Mateo is a popular option for commuters and close to the Bay Area’s best outdoor activities, cultural experiences, and entertainment. 

When we discovered Park20 Apartments, the property’s brand character and physical environment were a mismatch for its resident base—a vibrant group that enjoys community connection and a serene environment to unwind in after a long day. 

We recognized the potential to better deliver on the market’s need and enlisted branding partners, Paper Laundry, and B2 Design Co., to establish a new brand and reimagine our amenities spaces.

Now complete, The Lark is a true urban sanctuary with an upgraded building exterior, lobby, leasing office, corridors, cafe, club, pool & spa, game lounge, two upper-level outdoor lounges, and gym. Also included are a new yoga studio, a new cafe, and a new community garden. Scroll down for a preview of the results. 

For more on The Lark and other asset transformations, including additional before and after photos, click here visit our North Coast Design & Build page.

North Coast is the owner-operated property management group for Virtú Investments.